{"id":903,"date":"2020-08-21T09:00:00","date_gmt":"2020-08-21T14:00:00","guid":{"rendered":"https:\/\/clicktotweet.com\/blog\/?p=903"},"modified":"2020-08-20T21:12:03","modified_gmt":"2020-08-21T02:12:03","slug":"networking-on-twitter-how-to-build-meaningful-connections","status":"publish","type":"post","link":"https:\/\/clicktotweet.com\/blog\/networking-on-twitter-how-to-build-meaningful-connections\/","title":{"rendered":"Networking on Twitter: How to Build Meaningful Connections"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright  wp-image-911\" src=\"https:\/\/clicktotweet.com\/blog\/wp-content\/uploads\/2020\/08\/Twitter-Connections.jpg\" alt=\"\" width=\"319\" height=\"178\" \/>Networking is an important aspect of growing your business and <a href=\"https:\/\/clicktotweet.com\/blog\/how-to-build-a-personal-brand-on-twitter\/\">personal brand<\/a>. It gives you the opportunity to connect and collaborate with like-minded people while improving brand visibility in the process.<\/p>\n<p>One such social network t<span style=\"font-size: inherit;\">hat\u2019s known for making conversations is Twitter.<\/span><br \/>\n<!--more--><\/p>\n<p>Its fast-paced nature makes it incredibly easy to share ideas, stay informed, and be connected. If you\u2019re looking to expand your network, it\u2019s a good idea to find prospects on Twitter and engage with them before you take the relationship to the next level.<\/p>\n<p>So, let\u2019s take a look at how you can use Twitter to network and build meaningful connections.<\/p>\n<h3><a id=\"post-903-_6prgr92jllqv\"><\/a><strong>Optimize your profile <\/strong><\/h3>\n<p>The first thing you should do is create an optimized profile. Your profile needs to be such that viewers get a clear picture of who you are and are compelled to <a href=\"https:\/\/clicktotweet.com\/blog\/gaining-twitter-followers-the-right-way\/\">follow you<\/a>.<\/p>\n<p>Here are five elements of a well-optimized and complete Twitter profile:<\/p>\n<ul>\n<li>Add your headshot as the profile picture<\/li>\n<li>Insert a header image that\u2019s in line with your brand or line of work<\/li>\n<li>Insert a <a href=\"https:\/\/clicktotweet.com\/basic\">link<\/a> to your company website or blog<\/li>\n<li>Craft an enticing bio with relevant keywords in 160 characters or less<\/li>\n<li>Pin a tweet that represents the work you do or promotes your latest content piece such as a blog post or <a href=\"https:\/\/venngage.com\/blog\/case-study-examples\/\">case study<\/a><\/li>\n<\/ul>\n<p>Make yourself accessible in order to connect with new people and grow your network &#8212; set your Twitter profile to \u2018public\u2019 and ensure your Direct Messages (DMs) are open.<\/p>\n<p>Here\u2019s an example of an optimized Twitter profile.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"919\" height=\"1002\" class=\"wp-image-904\" src=\"https:\/\/clicktotweet.com\/blog\/wp-content\/uploads\/2020\/08\/word-image.png\" \/><\/p>\n<h3><a id=\"post-903-_dt61rnpw2z89\"><\/a><strong>Follow relevant people <\/strong><\/h3>\n<p>Don\u2019t make the mistake of going on a follow spree and following 50 people at once &#8212; that won\u2019t serve the purpose.<\/p>\n<p>You need to adopt a more targeted approach and identify the right people to network with. In other words, those who you can share a mutually beneficial relationship with. It can be peers, potential customers or clients, and even thought leaders or influencers.<\/p>\n<p>Twitter\u2019s Advanced Search feature lets you narrow your search and filter by phrases, hashtags, language, specific accounts, date and <a href=\"https:\/\/clicktotweet.com\/blog\/9-of-the-most-important-steps-to-follow-to-improve-your-twitter-engagement\/\">engagement<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"602\" height=\"589\" class=\"wp-image-905\" src=\"https:\/\/clicktotweet.com\/blog\/wp-content\/uploads\/2020\/08\/word-image-1.png\" \/><\/p>\n<p>For instance, if you\u2019re looking to connect with people in the <a href=\"https:\/\/launchspace.net\/blog\/affiliate-marketing\/\">affiliate marketing<\/a> space, you can enter phrases such as \u201caffiliate marketing,\u201d \u201caffiliate links,\u201d \u201caffiliate marketing programs,\u201d etc.<\/p>\n<p>This will help you discover like-minded people and participate in relevant conversations. It\u2019s also a good idea to check the \u2018Who to follow\u2019 section on profiles to find related people you can connect with.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"595\" height=\"410\" class=\"wp-image-906\" src=\"https:\/\/clicktotweet.com\/blog\/wp-content\/uploads\/2020\/08\/word-image-2.png\" \/><\/p>\n<h3><a id=\"post-903-_af4a0itw140\"><\/a><strong>Create lists <\/strong><\/h3>\n<p>Now that you\u2019ve started finding (and following) potential networkers, it\u2019s important to bring some order to the chaos.<\/p>\n<p>Enter <a href=\"https:\/\/help.twitter.com\/en\/using-twitter\/twitter-lists#:~:text=use%20Twitter%20Lists-,How%20to%20use%20Twitter%20Lists,the%20accounts%20on%20that%20List.\">Twitter Lists<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1323\" height=\"584\" class=\"wp-image-907\" src=\"https:\/\/clicktotweet.com\/blog\/wp-content\/uploads\/2020\/08\/word-image-3.png\" \/><\/p>\n<p>An effective tool to focus your networking efforts, Twitter Lists helps you segment people into different lists. These lists can be public or private.<\/p>\n<p>Twitter Lists lets you closely monitor and engage with people who matter. You can group people you want to collaborate with, consider to be your potential customers or even potential speakers for an upcoming event.<\/p>\n<p>However, make sure you name the list appropriately &#8212; you don\u2019t want people to wonder why they\u2019re part of it.<\/p>\n<p>What\u2019s interesting is when you add someone to your list, they get notified. So, let\u2019s say you create a list called \u2018<a href=\"https:\/\/www.incredo.co\/blog\/8-smart-tactics-for-your-saas-customer-acquisition-strategy\/\">SaaS marketing<\/a> experts\u2019. Chances are industry experts you add to this list will check your profile out and follow you back (with a smile on their face because hey, who doesn\u2019t like being called an \u2018expert\u2019).<\/p>\n<h3><a id=\"post-903-_iw7i6tsqfrv1\"><\/a><strong>Tweet shareable content <\/strong><\/h3>\n<p>You have 280 characters to communicate your message on Twitter. What\u2019s more, with around <a href=\"https:\/\/www.internetlivestats.com\/twitter-statistics\/\">6,000 tweets<\/a> getting tweeted every second, this platform is getting increasingly noisy.<\/p>\n<p>In order to get noticed, you have to write <a href=\"https:\/\/wholesomecommerce.com\/shareable-content\/\">shareable tweets<\/a> as they\u2019re more likely to attract engagement, helping you boost visibility. So, write the way you talk, encourage interaction by asking questions, and don\u2019t be afraid to have an opinion.<\/p>\n<p>Another way to grab attention is by using visuals in your tweets. Not only do they break the monotony on a text-heavy timeline but they also help you communicate more effectively.<\/p>\n<p>So, complement your tweets with images, memes, GIFs, videos, and even <a href=\"https:\/\/venngage.com\/blog\/data-visualization\/\">data visualization<\/a> such as graphs and charts to stand out and get shares.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"596\" height=\"759\" class=\"wp-image-908\" src=\"https:\/\/clicktotweet.com\/blog\/wp-content\/uploads\/2020\/08\/word-image-4.png\" \/><\/p>\n<h3><a id=\"post-903-_wiux7mbw39y9\"><\/a><strong>Engage with other users\u2019 content<\/strong><\/h3>\n<p>If you\u2019re using Twitter to only share information or updates about <strong>your <\/strong>company, product, or work, you\u2019re doing it wrong.<\/p>\n<p>Networking is a two-sided process &#8212; you must share and engage with other people\u2019s content in order to spark conversations and build relationships. Moreover, when you help others amplify their content, chances are they\u2019ll do the same.<\/p>\n<p>What\u2019s important is sharing content that would be relevant and useful to your audience. Do make it a point to add your thoughts (and make it meaningful) while retweeting someone else\u2019s content.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"599\" height=\"786\" class=\"wp-image-909\" src=\"https:\/\/clicktotweet.com\/blog\/wp-content\/uploads\/2020\/08\/word-image-5.png\" \/><\/p>\n<h3><a id=\"post-903-_k40ope4vyga8\"><\/a><strong>Participate in Twitter Chats<\/strong><\/h3>\n<p>What if you could attend a networking event without leaving your house (or even Twitter, for that matter)? That\u2019s Twitter Chats for you.<\/p>\n<p>Twitter Chats are recurring Twitter conversations that are hosted on specific topics and are generally characterized by a hashtag.<\/p>\n<p>Use a tool such as <a href=\"http:\/\/twchat.com\/\">Twchat<\/a> to find relevant Twitter Chats, make time for it in your calendar, and participate in it. Make sure you make valuable contributions to the conversation as that\u2019s the only way to get noticed and grow your network.<\/p>\n<p>Once you\u2019ve built a considerable following, you can also look at hosting Twitter Chats to increase <a href=\"https:\/\/www.femfounder.co\/marketing\/brand-building-on-budget\">brand awareness<\/a> and establish authority.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"595\" height=\"511\" class=\"wp-image-910\" src=\"https:\/\/clicktotweet.com\/blog\/wp-content\/uploads\/2020\/08\/word-image-6.png\" \/><\/p>\n<h3><a id=\"post-903-_y4oe3qls87j8\"><\/a><strong>The takeaway: build meaningful connections on Twitter<\/strong><\/h3>\n<p>While Twitter is great for networking, you must know that connections aren\u2019t made overnight. It takes consistent effort and planning to find right people, tap into conversations, offer value, and be relevant.<\/p>\n<p>So, make networking a part of your daily routine &#8212; set aside 20 to 30 minutes every day to discover people on the platform and you\u2019re sure to start building meaningful connections in the process.<\/p>\n<p>____________________________________________________________________________<\/p>\n<p><em>Simki Dutta is a content marketer at Venngage, a<\/em><a href=\"https:\/\/venngage.com\/\"><em> free infographic maker<\/em><\/a><em> and design platform. When she&#8217;s not working, she can be found refreshing her Twitter feed and binge-watching Netflix shows. Find her on <\/em><a href=\"https:\/\/twitter.com\/Whattosaaaay\"><em>Twitter<\/em><\/a><em> and <\/em><a href=\"https:\/\/www.linkedin.com\/in\/simkidutta\"><em>LinkedIn<\/em><\/a><em>. <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Networking is an important aspect of growing your business and personal brand. It gives you the opportunity to connect and collaborate with like-minded people while improving brand visibility in the process. One such social network that\u2019s known for making conversations is Twitter.<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-903","post","type-post","status-publish","format-standard","hentry","category-all"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p82Top-ez","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/clicktotweet.com\/blog\/wp-json\/wp\/v2\/posts\/903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/clicktotweet.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/clicktotweet.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/clicktotweet.com\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/clicktotweet.com\/blog\/wp-json\/wp\/v2\/comments?post=903"}],"version-history":[{"count":2,"href":"https:\/\/clicktotweet.com\/blog\/wp-json\/wp\/v2\/posts\/903\/revisions"}],"predecessor-version":[{"id":914,"href":"https:\/\/clicktotweet.com\/blog\/wp-json\/wp\/v2\/posts\/903\/revisions\/914"}],"wp:attachment":[{"href":"https:\/\/clicktotweet.com\/blog\/wp-json\/wp\/v2\/media?parent=903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/clicktotweet.com\/blog\/wp-json\/wp\/v2\/categories?post=903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/clicktotweet.com\/blog\/wp-json\/wp\/v2\/tags?post=903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}