Author Archives: Geoff

Twitter is still one of the best social media platforms for growing your business. While it’s not the largest social site, it has a distinctive format that isn’t served by Facebook, Instagram, LinkedIn or anyone else. However, many businesses don’t get the kind of results from Twitter that they’d like to see. You may need […]

What is Gutenberg, you ask? From “Take your words, media, and layout in new directions with Gutenberg, the WordPress editor we’re currently building.” It is named after Johannes Gutenberg, who invented a printing press with movable type more than 500 years ago. The current visual editor requires a lot of us to utilize shortcodes […]

Click to Tweet is one of the most useful applications for generating more engagement for your content (although we’re definitely biased). You can encourage readers to tweet all kinds of content and easily share your message to gain more traffic, followers, and even conversions. Many users, however, think that Click to Tweet is only for […]

While Twitter doesn’t have as many members as Facebook, it may be just as influential as its larger rival. Think of how often you read about tweets from famous people every day, from actors to athletes to the President. Twitter’s unique format of extremely brief messages fills a gap. People may not have time to […]

Last month we released our new Click To Tweet Google Chrome Extension, and so far the feedback has been positive! If you haven’t installed the extension yet, definitely do so as it makes it even easier to use Click To Tweet on any website you visit. You can create and share a Click To Tweet […]

Twitter was designed as the social media site for very short messages. For years, the limit was 140 characters. Then, in November of 2017, Twitter doubled this, allowing for 280 characters. Actually, this feature was released incrementally over the fall. Although there were press releases and an official announcement, many people were not aware of […]

Twitter has introduced a couple of important updates in the last few months. Although various news and tech sites have reported these changes, many users are still not aware of them. First of all, the allowable number of characters in a tweet has doubled from 140 to 280 characters. On December 12, 2017, Twitter announced […]

Social media sites have long been criticized for not doing enough to stop online bullying, harassment, “fake news,” hate speech and other such problems. In some cases, these platforms are used by extremists to encourage violence or terrorism. At other times, individuals, whether celebrities or ordinary citizens are targeted by bullies and trolls. Twitter, in […]

Twitter, which has already been around for 11 years, is a powerful marketing tool for businesses of all types and sizes. While not as large as Facebook, it provides features and benefits you can’t get anywhere else. Many people, however, don’t utilize or even know about all of the ways you can market yourself or […]

As America faces two consecutive devastating hurricanes, Harvey and Irma, social media is full of posts. The same is true for terrorist incidents such as the recent attacks in Manchester, England. Social media can provide valuable information and help to raise awareness of victims’ needs. Twitter, in particular, is helpful for providing real time information. […]