Author Archives: Shane Barker

As of 2018, there are 321 million monthly active Twitter users all over the world. Brands are using Twitter to expand their reach and tap new and diverse markets. Search engines like Google use signals from social media to determine the rankings of your website. Parameters like comments, shares, and likes actually impact the ranking […]

Influencer marketing and social media go hand in hand. Most influencers have their own accounts on social media. With over 500 million tweets being sent out every single day, Twitter is one of the biggest social media networks. Twitter’s study showed that as many as 40% of users made a purchase after seeing an influencer’s […]

Everyone who owns a business constantly looks for ways to grow it. And one of the most effective ways to do so is to gain more visibility on social media. But how exactly do you use social media to grow your business? Facebook’s recent policy changes have made it pretty tough for brands to get […]